Better or Not combine Search Engine and Recommend System? - search

In our project, we use search engine, but the result need to be ranked based on each user's interest, similar to recommendation according to users' keyword.
If we separate the two system, it would cost a lot time.
Is there a better way to combine Search Engine and Recommend System together?
Or is there a simple way to customize my ranking strategy to achieve this?

This is what we were trying to do in our project as well. There are two things while solving this problem - Relevancy vs Personalization. You should look at how much of personalization is ruining the relevancy of the query. For example, if I'm suggesting news, then it makes sense to suggest based on location. I hope you already would have analyzed the use cases.
The way that I followed was - after getting the results on the search, then re-rank results to give personal suggestions. For example if I was searching for a specific algorithm to code, then getting the result set and re-ranking on my preference, lets say on, Java (based on my previous history) will make sense. In any case relevancy is of utmost importance and then we fit in user's preferences.
Again the use case is important, if this was for a news search, then directly querying and retrieving on location is best way to do it.

Related

Web Crawling and Pagerank

I'm a computer science student and I am a bit inexperienced when it comes to web crawling and building search engines. At this time, I am using the latest version of Open Search Server and am crawling several thousand domains. When using the built in search engine creation tool, I get search results that are related to my query but they are ranked using a vector model of documentation as opposed to the Pagerank algorithm or something similar. As a result, the top results are only marginally helpful whereas higher quality results from sites such as Wikipedia are buried on the second page.
Is there some way to run a crude Pagerank algorithm in Open Search Server? If not, is there a similarly easy to use open source package that does this?
Thanks for the help! This is my first time doing anything like this so any feedback is greatly appreciated.
I am not familiar with open search server, but I know that most of the students working on search engines use Lucene or Indri. Reading papers on novel approaches for document search you can find that majority of them use one of these two APIs. Lucene is more flexible than indri in terms of defining different rank algorithms. I suggest take a look at these two and see if they are convenient for your purpose.
As you mention, the web crawl template of OpenSearchServer uses a search query with a relevancy based on the vector space model. But if you use the last version (v1.5.11), it also mixes the number of backlinks.
You may change the weight of the score based on the backlinks, by default it is set to 1.
We are currently working on providing more control on the relevance. This will be visible in future versions of OpenSearchServer.

what algorithm does freebase use to match by name?

I'm trying to build a local version of the freebase search api using their quad dumps. I'm wondering what algorithm they use to match names? As an example, if you go to freebase.com and type in "Hiking" you get
"Apo Hiking Society"
"Hiking"
"Hiking Georgia"
"Hiking Virginia's national forests"
"Hiking trail"
Wow, a lot of guesses! I hope I don't muddy the waters too much by not guessing too.
The auto-complete box is basically powered by Freebase Suggest which is powered, in turn, by the Freebase Search service. Strings which are indexed by the search service for matching include: 1) the name, 2) all aliases in the given language, 3) link anchor text from the associated Wikipedia articles and 4) identifiers (called keys by Freebase), which includes things like Wikipedia article titles (and redirects).
How the various things are weighted/boosted hasn't been disclosed, but you can get a feel for things by playing with it for while. As you can see from the API, there's also the ability to do filtering/weighting by types and other criteria and this can come into play depending on the context. For example, if you're adding a record label to an album, topics which are typed as record labels will get a boost relative to things which aren't (but you can still get to things of other types to allow for the use case where your target topic doesn't hasn't had the appropriate type applied yet).
So that gives you a little insight into how their service works, but why not build a search service that does what you need since you're starting from scratch anyway?
BTW, pre-Google the Metaweb search implementation was based on top of Lucene, so you could definitely do worse than using that as your starting point. You can read some of the details in the mailing list archive
Probably they use an inverted Index over selected fields, such as the English name, aliases and the Wikipedia snippet displayed. In your application you can achieve that using something like Lucene.
For the algorithm side, I find the following paper a good overview
Zobel and Moffat (2006): "Inverted Files for Text Search Engines".
Most likely it's a trie with lexicographical order.
There are a number of algorithms available: Boyer-Moore, Smith-Waterman-Gotoh, Knuth Morriss-Pratt etc. You might also want to check up on Edit distance algorithms such as Levenshtein. You will need to play around to see which best suits your purpose.
An implementation of such algorithms is the Simmetrics library by the University of Sheffield.

How to estimate search application's efficiency?

I hope it belongs here.
Can anyone please tell me is there any method to compare different search applications working in the same domain with the same dataset?
The problem is they are quite different - one is a web application which looks up the database where items are grouped in categories, and another one is a rich client which makes search by keywords.
Is there any standard test giudes for that purpose?
There are testing methods. You may use e.g. Precision/Recall or the F beta method to estimate a rate which computes the "efficiency". However you need to make a reference set by yourself. That means you will somehow measure not the efficiency in the domain, more likely the efficiency compared to your own reasoning.
The more you need to make sure that your reference set is representative for the data you have.
In most cases common reasoning will give you also the result.
If you want to measure the performance in matters of speed you need to formulate a set of assumed queries against the search and query your search engine with these at a given rate. Thats doable with every common loadtesting tool.

Why doesn't Google offer partial search? Is it because the index would be too large?

Google/GMail/etc. doesn't offer partial or prefix search (e.g. stuff*) though it could be very useful. Often I don't find a mail in GMail, because I don't remember the exact expression.
I know there is stemming and such, but it's not the same, especially if we talk about languages other than English.
Why doesn't Google add such a feature? Is it because the index would explode? But databases offer partial search, so surely there are good algorithms to tackle this problem.
What is the problem here?
Google doesn't actually store the text that it searches. It stores search terms, links to the page, and where in the page the term exists. That data structure is indexed in the traditional database sense. I'd bet using wildcards would make the index of the index pretty slow and as Developer Art says, not very useful.
Google does search partial words. Gmail does not though. Since you ask what's the problem here, my answer is lack of effort. This problem has a solution that enables to search in constant time and linear space but not very cache friendly: Suffix Trees. Suffix Arrays is another option that is more cache-friendly and still time efficient.
It is possible via the Google Docs - follow this article:
http://www.labnol.org/internet/advanced-gmail-search/21623/
Google Code Search can search based on regular expressions, so they do know how to do it. Of course, the amount of data Code Search has to index is tiny compared to the web search. Using regex or wildcard search in the web search would increase index size and decrease performance to impractical levels.
The secret to finding anything in Google is to enter a combination of search terms (or quoted phrases) that are very likely to be in the content you are looking for, but unlikely to appear together in unrelated content. A wildcard expression does the opposite of this. Just enter the terms you expect the wildcard to match, keeping in mind that Google will do stemming for you. Back in the days when computers ran on steam, Lycos (iirc) had pattern matching, but they turned it off several years ago. I presume it was putting too much load on their servers.
Because you can't sensibly derive what is meant with car*:
Cars?
Carpets?
Carrots?
Google's algorithms compare document texts, also external inbound links to determine what a document is about. With these wildcards all these algorithms go into junk

How would I go about creating a custom search index much like Lucene?

I implemented a Lucene search solution awhile back, and it got me interested in compressed file indexes that are searchable. At the time I could not find any good information on how exactly you would go about creating a custom search index, so I wonder if anyone can point me in the right direction?
My primary interest is in file formatting, compression, and something similar to the concept of Lucene's documents and fields. It should not necessarily be language specific, but if you can point me to online resources that have language specific implementations with full descriptions of the process then that is okay, too.
Managing Gigabytes by Alistair Moffat, Timothy C. Bell
You may also try to look in the source code of excellent Sphinx search engine.
It is modern full-text open source search engine, and it uses smartly optimized indexes.

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