How does google search finds important links on a website [closed] - search

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I wanted to know that sometimes when I search for something on google it shows some results(website links), but it also shows some important links on that website.
I wanted to know that is it a feature of the website or Google uses something to find those main links of the website? Is it related to search engine optimization?

You probably mean Google’s sitelinks.
We only show sitelinks for results when we think they'll be useful to the user. If the structure of your site doesn't allow our algorithms to find good sitelinks, or we don't think that the sitelinks for your site are relevant for the user's query, we won't show them.
(See this [closed] question.)

It has to do with click-through rates of those links. For example, Googling 'Amazon' brings up amazon.com, with a handful of links below: Books, Kindle e-Books, Music, etc.
These are obviously popular categories on Amazon, and Google tracks where users click, then uses that data to make serps more relevant.

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Console appear automatically in every web page [closed]

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When I browse any page, Inspect element appear in screen. Console shows some error code like,
403, 404, 400.It happened every single minute. Even when I write my question in stack overflow, it appears four or five times. It's impact in my device too. It's really disgusting, it hampers my workflow.
I really need your help.
The classic 404-error is annoying for webmasters and users. If 404-errors accumulate, this can be a sign for users and search engines that the website is badly maintained. 404 errors can be identified using a number of tools, for example the Google Search Console, or the Ryte Suite.
It is also advisable to create a special 404 error page so that usability is not affected.
Humor is often used on 404-error pages, or a search bar to animate users and encourage them to search for the desired content on the target page.
A 404 error page should contain the following elements:
Polite or humorous apology for the mistake
Alternatives to the desired page, the desired product (for example, online stores), or alternative articles (such as blogs)
Option for the user to report the error so that it can be removed
Direct reference to the main navigation
A separate search bar to search for further content
Design of the error page to conform to the corporate design so that it is not perceived as a foreign object
Contact options
If you manage to keep the visitor on your website despite a 404-error page, the purpose of a proper 404-error page would be achieved and it would decrease the bounce rate and possibly still make a conversion.
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Monitoring view statistics on Google Docs [closed]

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I have a range of documents that are shared with a team of collaborators in a google drive folder.
Is it possible to view statistics on when and by whom a document was accessed?
Specifically I am interested in a Google Docs document but I believe this should also apply to Sheets and Slides.
I am aware of the activity feed which shows edit and comment history.
Unfortunately, Google has removed this feature sometime in 2013. You can still see edit history, via which you may know who has viewed them, provided they hace modified the file.
However, if they are simply viewing the document, then there is no possible way to determine the view statistics.
Possible alternative for you: DocSend
Looks as it they are revisiting this idea as part of the G Suite product, but I haven't found a free version of it:
https://9to5google.com/2018/03/07/google-drive-activity-dashboard/
and
https://gsuiteupdates.googleblog.com/2018/03/docs-activity-dashboard-launch.html

Search Filters and SEO -- nofollow, canonical, or nothing? [closed]

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I have an eCommerce site that I am working on. The primary way customers find products is by filtering down results with a search menu (options include department, brand, color, size, etc.).
The problem is that the menu creates a lot of duplicate content, which I am afraid will cause problems with search engines like Google and Bing. A product can be found of multiple pages, depending on what combination of filters are used.
My question is, what is the best way to handle the duplicate content?
As far as I can tell, I have a few options: (1) Do nothing and let search engines cache everything; (2) use a canonical link tag in the header so search engines only cache departments; (3) put rel="nofollow" in the filter links-- though, to be honest I'm not sure how that works internally; (4) put noindex in the header of filtered pages.
Any light that can be shed on this would be great.
This is exactly what canonical URLs are for. Choose a primary URL for those pages and make that the canonical URL. This is usually one that isn't found using filters. This way the search engines know to display that URL in the search results. And if they find the filtered pages from incoming links they give credit to the canonical URL which helps its rankings.

Domain name classification API [closed]

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I need to categorize domains into different categories that offer the best use of a domain name.
Like categorizing 'gamez.com' as a gaming portal.
Is there any service that offers classification of domain name like Sedo is doing?
All the systems that I am aware of manage a list, somewhat by hand.
Using a web-filtering proxies (e.g. WebSense) for inspiration, you could scan for keywords contained in the domain name, or in web content/meta tags at the specified location. However, there are always items that seem to match more than one category, or no category, and these need deeper analysis.
Eventually you end up building your own fairly complex logic, maintaining a list by hand, or buying a list from someone else.
SimilarWeb API does that.
It's really straight forward and returns a given domain's category from a URL.
If these are new domains or not used domains. There isn't any information on the internet yet. You can make use of a mechanical turk, like: https://www.mturk.com/ .
You could post an task with your list and possible categories. The downside is this will cost you money.
If these are domains that are already in use you can use a bookmark service as xmarks or delicious. Retrieve all public bookmarks from that domain and count the number of tags. The most used tags will indicate a category of the domain.
I think https://tools.zvelo.com/ has pretty accurate categorization.
For example gamez.com comes back with Hobbies and Interests as IAB-TIER-1 and Video & Computer Games as IAB-TIER-2.
It also provides information if the domain is brand-safe, is it malicious or illegal content?

Any alternatives to Google Trends? [closed]

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I'm writing a small helper utility for obscure software that is used at a local shop. Basically, I would like to know if anyone searches for anything associated with that software and if publishing my work on the Internet would make any sense. I entered the name of the software into Google Trends, but my terms "do not have enough search volume to show graphs" despite the fact that Google lists 250,000 results for the software name, or 35,000 if I explicitly remove terms such as serial and warez from the search.
Does anyone know of alternatives to Google Trends? Or of another way to find out if people search for a particular keyword?
I found what I was looking for.
Google AdWords Keyword Tool
Yahoo Clues is a service similar to Google Trends. But I don't think it's as effective for any category that is non-entertainment.
If you don't get an answer here, another place to ask might be The Business of Software.
Google Trends was also telling me there wasn't enough data for my query. I found Google Insights to do job nicely. And unlike the AdWords tool mentioned in the author's answer, it actually shows a trend.
Here's an example which shows the emergence of 3 terms with too low of volume to show up on Trends: #bigdata, #datascientist & #datajournalism.
Here's a related SO question.

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